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Published By: Acxiom Corporation     Published Date: Jun 20, 2014
Consumers demand – no, expect – marketers to deliver highly relevant communications. Yet, daily headlines about security and privacy keep them on guard about use of their personal information. How do you reconcile the personalization privacy paradox? Guest speaker, Forrester Research, Inc.’s Fatemeh Khatibloo and Bryan Throckmorton of Acxiom will offer fresh findings on customer expectations regarding privacy and examples of how companies are building transparency and trust – and differentiating themselves – with preference centers that put more control in the hands of customers.
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acxiom, forrester research, privacy, personalization, personal information, marketing, personalization privacy, business technology
    
Acxiom Corporation
Published By: Adobe     Published Date: Feb 20, 2014
The 2013 holiday shopping season blew by at a record pace. With six fewer days between Thanksgiving and Christmas than 2012, Adobe Digital Index speculated that retailers may lose up to $1.5 billion in potential revenue if marketing programs failed to capture even greater daily sales than the Digital Index model predicted. Now that the season is complete, Digital Index has just released its 2013 eCommerce Benchmark and Holiday Shopping Report which offers more than 25 eCommerce benchmarks — and points to some holiday shopping surprises.
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adobe, adobe social, social media, marketing, ecommerce, retail, online shopping, holiday shopping
    
Adobe
Published By: Adobe     Published Date: Jul 04, 2016
More and more interactions are shifting from the desktop to smartphones and tablets, so the value of that screen and the massive potential it represents grows daily. As do the opportunitie —and potential pitfalls—for marketers.
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mobile, mobility, customer interaction, mobile devices
    
Adobe
Published By: Adobe     Published Date: Jun 22, 2017
The world of advertising is more demanding than ever. Luckily, programmatic makes meeting those demands simple. Read The Programmatic Revolution: How Technology Is Transforming Marketing and the Daily Lives of Marketers to learn how quality data, transparency, and automation can turn programmatic advertising into your greatest tool for success. Read our guide to learn how programmatic advertising helps you: • Keep your data clean • Create better strategic planning and analysis • Make smarter decisions
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programming, technology, transparency, automation, advertising
    
Adobe
Published By: Adobe     Published Date: Jun 26, 2019
The fight for customer attention is a daily struggle, but it doesn’t have to be. With a data management platform (DMP), you can be confident that the experiences you deliver are the ones your customers want and expect. Learn: o What a DMP can do for you o The three functions of a DMP o How Adobe Audience Manager can help
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Adobe
Published By: Adobe     Published Date: Mar 08, 2017
Find out how technology is transforming marketing and the daily lives of marketers.
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marketing, adobe, cross-channel marketing, programmatic, programmatic advertising, customer data, customer experience, customer experience management
    
Adobe
Published By: AdRoll     Published Date: Aug 31, 2016
Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, AdRoll has put together The Performance Advertiser’s Guide to Instagram.
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instagram marketing, instagram ads, marketing on instagram, social media marketing, instagram for business, advertising on instagram
    
AdRoll
Published By: AdRoll     Published Date: Feb 10, 2017
Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, Adroll put together The Performance Advertiser’s Guide to Instagram. Highlights from the guide: Guidelines for Instagram ad formats Essential tips for Instagram advertising success How to track the performance of your campaigns How other companies have used Instagram to grow their business And more!
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instagram, social media marketing, advertising, digital marketing
    
AdRoll
Published By: AdRoll     Published Date: Dec 20, 2017
Reach your customers on one of the world’s most popular social platforms. Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, we put together The Performance Advertiser’s Guide to Instagram. Highlights from the guide: Guidelines for Instagram ad formats Essential tips for Instagram advertising success How to track the performance of your campaigns How other companies have used Instagram to grow their business And more!
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instagram, social media, cross-device marketing, performance advertising
    
AdRoll
Published By: AdRoll     Published Date: Feb 21, 2018
Reach your customers on one of the world’s most popular social platforms. Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, we put together The Performance Advertiser’s Guide to Instagram. Highlights from the guide: Guidelines for Instagram ad formats Essential tips for Instagram advertising success How to track the performance of your campaigns How other companies have used Instagram to grow their business And more!
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instagram, social media, cross-device marketing, performance advertising
    
AdRoll
Published By: Akamai Technologies     Published Date: Oct 31, 2017
Before organizations can address their bot challenges, they need the ability to detect the many types of bots interacting with their websites and web applications on a daily basis. Bots come in many shapes and sizes, ranging from simple scripts to sophisticated automation tools, and continuously evolve over time. As detection technologies improve, so too do the technologies available to bot operators as they update their bots to evade the latest detection mechanisms. When evaluating a bot management solution, organizations should consider its detection technologies and their effectiveness against the current and future bot landscape, while maintaining the lowest possible level of false positives and negatives.
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bot manager, bot interaction bot detection
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Jun 14, 2018
"High-profile cyber attacks seem to occur almost daily in recent years. Clearly security threats are persistent and growing. While many organizations have adopted a defense-in-depth strategy — utilizing anti-virus protection, firewalls, intruder prevention systems, sandboxing, and secure web gateways — most IT departments still fail to explicitly protect the Domain Name System (DNS). This oversight leaves a massive gap in network defenses. But this infrastructure doesn’t have to be a vulnerability. Solutions that protect recursive DNS (rDNS) can serve as a simple and effective security control point for end users and devices on your network. Read this white paper to learn more about how rDNS is putting your enterprise at risk, why you need a security checkpoint at this infrastructural layer, how rDNS security solutio Read 5 Reasons Enterprises Need a New Access Model to learn about the fundamental changes enterprises need to make when providing access to their private applications.
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rdns, dns, anti-virus, security, network defense
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Dec 11, 2018
The challenges that IT security professionals face grow more complex daily: Cyberthreats are sophisticated and ever-evolving, the workforce is varied and mobile, and access to the corporate network must be customized and efficient.
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Mar 19, 2019
If you have a website, you most likely have an infestation of bots. While some bots are beneficial, bots can make up a significant portion of your daily website traffic. Malicious bots bombard websites with direct and specific attack goals, such as stealing customer information, scraping content, and even initiating DDoS attacks. Our latest eBook explores the differences between good bots and bad bots, and explains the best way to manage harmful bots.
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Akamai Technologies
Published By: Appcito     Published Date: Apr 09, 2015
Traditionally, rollout of a new software version has been a critical and painful process. In the past, new versions were implemented along with a maintenance period (i.e., service downtime), resulting in loss of business for that period. This downtime was generally acceptable when there were only a few releases a year. But now—in a more fast-paced world of hosted software-as-aservice (SaaS) solutions, increased responsiveness and daily or even more frequent releases—down times are no longer acceptable or a?ordable. Continuous Delivery is a practice used in the software industry to automate and improve the process of software delivery. It is all about adopting practices to release high-quality software fast through automation of the build, test and deployment processes.
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saas solutions, responsiveness, cloud delivery, continuous delivery, high-quality software, deployment processes, continuous deployment, cloud applications
    
Appcito
Published By: Attachmate     Published Date: Jul 09, 2013
Is your file transfer system keeping up with growing trading-partner requirements? Can it accommodate multiple platforms, protocols, and security standards? Can it successfully deliver large files, to the right person, on time? If uncertainty is part of your daily routine, you need to see this video.
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download ftp program, secure ftp, secure large file transfer, managed file transfer, ftp automation, managed ftp reflection ftp client, file transfer software, file transfer management
    
Attachmate
Published By: Avalere     Published Date: Apr 02, 2007
Sensitive documents, files and intellectual property are extracted from a central repository such as a database, records management system, or document management system to complete daily tasks, however, extracting this information can lead to a security breach.  Avalere provides the tools you need to control the proliferation of sensitive information throughout your organization.
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security, security management, database admin, dba, records management, database management, document management, data security
    
Avalere
Published By: Avaya     Published Date: Jan 15, 2014
Communication solutions are reaching an ideal balance of sophistication and ease-of-use. But are you making the most of these technologies by integrating them into your daily workflows to make innovation and collaboration part of every interaction?
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avaya, collaboration, integration, integrating technology, workflow, productivity, innovation, communication solutions
    
Avaya
Published By: AWS     Published Date: Jul 24, 2019
Common daily media broadcaster tasks such as ad verification are slow and costly. Done manually, they may also introduce inefficiencies that can interfere with transparency and payment accountability—and impact your bottom line. Meanwhile, recent and archived media lies idle when you could repurpose it to increase brand exposure and generate revenue. Learn how Veritone, Inc. used its aiWARE Operating System, building on Amazon Web Services (AWS), to help Westwood One, Inc., a large audio broadcasting network in the United States, develop Artificial Intelligence (AI) and Machine Learning (ML) solutions designed for ad verification and monetizing archived media. Download our webinar to learn how you can Automate ad verification and reporting tasks. Enhance archive content to make media searchable and reusable. Use AI and ML in the cloud for near real-time media intelligence. Start applying machine learning tools.
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AWS
Published By: AWS     Published Date: Jul 25, 2019
What you'll learn in this webinar: Simplify the move from legacy commercial databases or niche database solutions to Amazon Web Services (AWS) with help from experts in database migration and automation software solutions from mLogica. Watch our webinar to hear how you can transform your legacy environment to an AWS cloud-native infrastructure by migrating to Amazon Aurora. Using mLogica’s fully automated, self-learning mLogica Database Migration Studio, and consultancy service, you can modernize your databases and applications without disrupting your daily operations. Join our webinar to learn how: mLogica helped TicketSocket unify and simplify its data and gain efficiencies of cost and scale You can move enterprise, mission-critical complex databases to AWS You can break free of commercial licensing obligations
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AWS
Published By: Balihoo     Published Date: Dec 15, 2011
Effective local marketing is the single largest opportunity for national brands. Learn how to best utilize "The Local Web" -- the integrated, growing ecosystem of online media channels.
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marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
    
Balihoo
Published By: Balihoo     Published Date: Dec 15, 2011
This paper explores the local-level marketing challenges companies face and serves as a guide for national brands who are interested in creating and implementing local websites. Includes a worksheet for determining your brands local presence.
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marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
    
Balihoo
Published By: Bill.com     Published Date: May 14, 2012
In this paper, financial executives from a variety of top performing industries discuss systems that they have implemented, like Bill.com, that help them efficiently manage the daily pulse to sustain healthy cash flow.
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cloud invoice, cloud, smb, management, invoices, bill.com
    
Bill.com
Published By: BlackLine     Published Date: Jun 15, 2016
Finance is shifting from traditional rigid and manual accounting processes to more automated, more flexible, and more agile cloud based systems. This shift is essential, because it provides the productivity benefits so that finance can focus more on reporting and analyzing financial performance. Download this eBook, “The Modern Approach to Closing the Books” to learn a new approach to the Record-to-Report processes - an approach in which automation, controls and period-end tasks are embedded within daily activities allowing for; more balanced workloads, time freed for analysis, current – not out of date – results, and Finance to better align with business operations.
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BlackLine
Published By: BlackLine     Published Date: Aug 06, 2018
When did reconciliations become a living nightmare? Demanding deadlines. Strict requirements for review and supporting documentation. Endless piles of reconciliations to approve?that were due yesterday. Reconciliations are one of the most labor-intensive, yet critical controls processes within any organisation. Even the smallest mistake can compromise the integrity of your balance sheet and create discrepancies in your financial close. There is a simpler way to perform your reconciliation process that allows you to focus on analysis, risk mitigation, and exception handling. Join us for this webinar to find out what this is. You will learn how to: Automate daily reconciliations for continuous control and validation Gain better visibility into the quality, accuracy, and timeliness of a reconciliation Develop a seamless and streamlined workflow for preparation, approval, and review
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BlackLine
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