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Published By: TIBCO Software     Published Date: Mar 17, 2020
Successful artificial intelligence (AI) and machine learning (ML) initiatives bring value to the entire organization by delivering insights to the right person or system at the right time within the right context. But many organizations are unable to do this because they are too focused on algorithms. Data science is more than neural networks and deep learning! Organizations need to instead leverage people, processes, and technology to infuse AI and ML into business processes. It’s kind of like making homemade bread. It sounds simple, only four ingredients: flour, water, yeast, and a bit of salt. But if you don’t follow the recipe or forget one of the critical ingredients, you end up with inedible bread. AI and ML initiatives require the same level of care to get it just right. Read this whitepaper for an easy-to-follow recipe to help you operationalize AI and ML and turn your data science home kitchen into a fully-functional bakery.
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TIBCO Software
Published By: Forcepoint     Published Date: Feb 03, 2020
When your security team is alerted to a threat, investigating and addressing it swiftly makes all the difference. But, when alert volumes are high, how can they distinguish events that need their attention from those that don’t? This eBook explains how shifting from event-centric to people-centric data protection can provide the context needed to make the right call. Download yours to learn how human-centric data protection can help you: • Secure your data while leaving your employees free to work • Reduce false positive alerts • Keep your security team focused where they’re needed most
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Forcepoint
Published By: HERE Technologies     Published Date: Jan 16, 2019
With content plentiful and audience attention hard to attract—let alone retain—advertising has to go beyond simple personalization. Discover how HERE is bridging the gap, adding context to our view of the consumer using location-based insights that span the digital and physical worlds. So, you can learn not only who the audience is, but precisely where they are—and why. Learn more in the HERE eBook.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Mar 11, 2019
With content plentiful and audience attention hard to attract—let alone retain—advertising has to go beyond simple personalization. Discover how HERE is bridging the gap, adding context to our view of the consumer using location-based insights that span the digital and physical worlds. So, you can learn not only who the audience is, but precisely where they are—and why. Learn more in the HERE eBook.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Apr 03, 2020
Accurate, contextual location data is essential to providing customers with a compelling marketing experience. Knowing where your customers are, how to reach them and understanding their needs in those moments can be the difference between campaign success and failure. Have a listen to HERE location marketing experts Hervé Utheza and Jason Bettinger, along with Cami Zimmer (EVP Business & Marketing at Glympse), as they explain how to leverage location insights to create a more engaging customer experience. Learn how location technologies bring together the geometry of the world and the movements of consumers in order to to improve the consumer journey at each touchpoint of the shopping experience – from the first time they see the personalized promotion to the actual delivery of their purchase. View this webinar and learn: • How to innovate around location insights to create personalized experiences. • How location technologies help to refine segmentation, reduce waste and improve c
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HERE Technologies
Published By: HERE Technologies     Published Date: Apr 02, 2020
Until now, the browser cookie has been the go-to tool for brands wanting to understand customer behavior. Butas the cookie looks set to disappear, location data is beginning to fill the void. Not just as an alternative, but as an improvement –giving deeper insights for more accurate audience segmentations,and more successful campaigns. This eBookfrom HERElooks at why location data is replacing the cookie, and how advertisers and marketerscan best use it to their advantage.Itdiscusses why, to get ahead,you need more than just simple GPS coordinates, but arealunderstanding of behavioral patterns and purchasing habits–like the stores, restaurants and attractions consumers visit, and when. And it tells you the technology you need, for example geofencing and indoor mapping.After reading, you’ll knowhow to:?Gain context with dynamic and static location data?Refine audience segmentation?Apply location intelligence to advertisingMake sure you’re ready for a future without cookies.Download to l
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HERE Technologies
Published By: Akamai Technologies     Published Date: Dec 18, 2019
"A Zero Trust model ensures that security and access decisions are dynamically enforced based on identity, device, and user context. This security framework dictates that only authenticated and authorized users and devices can access applications and data, while also protecting workloads and users from advanced threats. Read this white paper to learn how to progress your Zero Trust transformation, safeguarding users, applications — and the future of your business — with best practices including: • Isolating your network infrastructure from the public Internet • Enabling WAF to protect corporate applications • Monitoring Internet-bound traffic and activity"
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Akamai Technologies
Published By: Freshdesk     Published Date: Aug 15, 2016
When 76% of consumers say they view customer service as the true test of how much a company values them, you have to make sure that your strategy, and tool, are top notch. Here's a collection of best practices, drawn from our conversations with customers, to help you improve your agents' productivity and win customer love. In this whitepaper, we detail how you can - Provide your agents with complete context by pulling data from your third party systems into your helpdesk - Reduce ticket volume and help customers help themselves by setting up a knowledge base - Automatically assign tickets to the right team with ease thus reducing your agent's workload and many more!
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Freshdesk
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer – including bridging the journeys between digital and physical worlds – you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Cisco     Published Date: Feb 23, 2016
Businesses in virtually every industry are using location data to better understand their customers and users. By knowing how people move through and interact with a venue, businesses can gain valuable insights to optimize their locations and engage customers at the point of decision. However, contextual customer information is only as valuable as its accuracy. And when it comes to capitalizing on location data, a meter is worth more than a kilometer.
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data, wireless, network manangement, customer engagement
    
Cisco
Published By: Oracle     Published Date: Oct 20, 2017
What do these market-defining trends have in common? · Analytics for all · Analytics as competitive differentiator · Internet of Things · Artificial intelligence/Machine learning/Cognitive computing · Real-time analytics/event management They all rely on data – timely, accurate data delivered within an insightful context – to deliver value. The question is: who in the enterprise is most qualified and prepared to help deliver on the vision and values of the data-driven enterprise? It’s going to take a special type of professional to deliver that value to enterprises. Organizations are seeking professionals to step forward and take the lead, provide guidance and lend expertise to move into the brave new world of digital. The move to digital and all that it entails – sophisticated data analytics, online customer engagement and digital process efficiency – requires, above all, the skills and knowledge associated with handling data and turning it into insights. The move to digital i
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Oracle
Published By: Pega     Published Date: May 25, 2016
Customer insights professionals face the challenging task of delivering contextually relevant experiences across the customer life cycle. They need to work with their business technology counterparts to integrate enterprise marketing technologies that manage customer data, provide real-time analytics and insights, and automate cross-channel interactions. Here is where Real-Time Interaction Management (RTIM) is critical, according to The Forrester Wave™: Real-Time Interaction Management, Q3 2015 report, which identified the 11 most significant technology providers in this space across 35 criteria. Forrester defines RTIM as “Enterprise marketing technology that delivers contextually relevant experiences, value, and utility at the appropriate moment in the customer life cycle via preferred customer touchpoints,” and identifies Pegasystems as one a leader in this very diversified pack. Download this Forrester Wave report to
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interaction management, business technology, enterprise, forrester, best practices, pegasystems
    
Pega
Published By: HP Inc.     Published Date: May 20, 2019
HP SmartStream Designer is a powerful, easy-to-use variable data printing (VDP) tool enabling users of HP Indigo and other HP digital presses to create sophisticated high-value jobs and personalized campaigns. A software plug-in for Adobe® InDesign® or Adobe Illustrator®, HP SmartStream Designer makes it possible to personalize any job with images, text and designs, for maximum impact. It has an easy to-use interface and can be easily integrated with over a dozen third-party dynamic applications. It also features rich database logic and preflight capabilities.
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HP Inc.
Published By: IBM APAC     Published Date: Nov 22, 2017
A user initiates the call and selects the source language, such as Spanish. (In this example, assume that the target language is set to English.) As the user is talking to the support representative, the audio is converted to text using the Speech to Text service. Then using Language Translator, the text is translated to English. English language text is then sent to the Text to Speech service as input. The output audio message is what the support representative hears. All of this happens in near real time. The text from Speech to Text and the Language Translator service also can be stored in a database for analytics. The same process is repeated in reverse for the audio message sent by support personnel.
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source, language, english, spanish, speech to text, database, analytics, audio message, support
    
IBM APAC
Published By: Here Technologies     Published Date: Mar 29, 2019
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer, including bridging the journeys between digital and physical worlds, you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
Tags : 
location data, ad tech, location targeting
    
Here Technologies
Published By: Infor     Published Date: Jan 03, 2011
For CDS Global, Infor CRM Epiphany Interactive Advisor is being used to create real-time customer profiles based on historical, personal, and contextual data. Using a combination of real-time analytics and business rules, the data is analyzed to identify the highest-impact offers in real time so that the CSR can make an attractive offer during the call.
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infor, cds global, interaction advisor, real-time customer profile, analytics and business rules, crm solution, customer relationship management
    
Infor
Published By: Infor     Published Date: Jan 06, 2011
For CDS Global, Infor CRM Epiphany Interactive Advisor is being used to create real-time customer profiles based on historical, personal, and contextual data. Using a combination of real-time analytics and business rules, the data is analyzed to identify the highest-impact offers in real time so that the CSR can make an attractive offer during the call.
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infor, cds global, interaction advisor, real-time customer profile, analytics and business rules, crm solution, customer relationship management
    
Infor
Published By: Pega     Published Date: Jul 29, 2015
Customer insights professionals face the challenging task of delivering contextually relevant experiences across the customer life cycle. They need to work with their business technology counterparts to integrate enterprise marketing technologies that manage customer data, provide real-time analytics and insights, and automate cross-channel interactions. Here is where Real-Time Interaction Management (RTIM) is critical, according to The Forrester Wave™: Real-Time Interaction Management, Q3 2015 report, which identified the 11 most significant technology providers in this space across 35 criteria. Forrester defines RTIM as “Enterprise marketing technology that delivers contextually relevant experiences, value, and utility at the appropriate moment in the customer life cycle via preferred customer touchpoints,” and identifies Pegasystems as one a leader in this very diversified pack. Download this Forrester Wave report to discover how well each vendor fulfills Forrester’s criteria an
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Pega
Published By: Sage EMEA     Published Date: Jan 29, 2019
Transform your finance operations into a strategic, data-driven engine Data inundation and information overload have burdened practically every largescale enterprise today, providing great amounts of detail but often very little context on which executives can act. According to the Harvard Business Review,1 less than half of an organisation’s structured data is actively used in making decisions. The burden is felt profoundly among finance executives, who increasingly require fast and easy access to real-time data in order to make smart, timely, strategic decisions. In fact, 80% of analysts’ time is spent simply discovering and preparing data, and the average CFO receives information too late to make decisions 24% of the time.2
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Sage EMEA
Published By: Blue Coat Systems     Published Date: Jun 26, 2013
While mobile threats are still largely mischiefware and have not yet broken the device’s security model but instead more focused on for-pay texting scams or stealing personal information, the dangers are still rife. This white paper from BlueCoat examines the mobile threat landscape and the behavioral patterns of mobile users that make them most vulnerable to data loss, malicious applications, fraud and other mobile threats.
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mobile threats, security, malicious applications, data loss prevention, fraud, technology, malware, networking, wireless, business technology, data center
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Jul 18, 2013
While mobile threats are still largely mischiefware and have not yet broken the device’s security model but instead more focused on for-pay texting scams or stealing personal information, the dangers are still rife. This white paper from BlueCoat examines the mobile threat landscape and the behavioral patterns of mobile users that make them most vulnerable to data loss, malicious applications, fraud and other mobile threats.
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mobile, malware, security, scams, bluecoat, data loss
    
Blue Coat Systems
Published By: MarkLogic     Published Date: Jun 09, 2017
This eBook explains how databases that incorporate semantic technology make it possible to solve big data challenges that traditional databases aren’t equipped to solve. Semantics is a way to model data that focuses on relationships, adding contextual meaning around the data so it can be better understood, searched, and shared. Read this eBook, discover the 5 steps to getting smart about semantics, and learn how by using semantics, leading organizations are integrating disparate heterogeneous data faster and easier and building smarter applications with richer analytic capabilities.
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MarkLogic
Published By: IBM APAC     Published Date: Aug 22, 2017
While it might be desirable to standardize end users on one or two types of devices that all run the same operating system, most organizations don’t have that luxury. Today’s users demand an extraordinary level of flexibility and convenience—which means most organizations support a vast assortment of endpoints, including laptops and desktops (both PCs and Macs), tablets and hybrid devices, smartphones, and even wearables and IoT devices.
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actionable insights, contextual analytics, applications, content, data, identity, threats, connectivity, smartphones, tablets
    
IBM APAC
Published By: CA Technologies EMEA     Published Date: Sep 11, 2018
At a Glance Today’s workforce has grown accustomed to using personal technologies that make communication easy and simplify their lives. But many enterprise tools haven’t kept pace. Most current project and portfolio management solutions fail to provide simple ways of performing everyday tasks. They don’t facilitate contextual communication that would help to solve problems, and they lack key functionality: the ability to narrow the focus to relevant data, to drill down for additional information and to efficiently forecast financials and model outcomes. Download this whitepaper now to see how CA PPM brings more value to your business by providing 15 key features that remain unaddressed by other products on the market today.
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CA Technologies EMEA
Published By: Sitecore EMEA     Published Date: Jan 23, 2018
It’s no longer enough just to convert—to stay competitive, you need to turn prospects into lifelong fans of your brand. But with commerce channels and buying behavior changing so fast, we all know that’s easier said than done. What were once communications channels are now becoming commerce channels, with consumers making purchases on their TVs, on Twitter, and by text message. In the past, commerce and content data and experiences sat in their own silos. Those days are gone.
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commerce, channels, content, customer, optimization, sitecore
    
Sitecore EMEA
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