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Published By: Siteimprove     Published Date: Jan 16, 2020
Werden Sie Experte der in der digitalen Interaktion mit Kunden Obwohl sich Marketer proaktiv mit den wichtigsten Herausforderungen der digitalen Kundeninteraktion befassen möchten, kämpft die Mehrheit immer noch mit Problemen bei den Grundlagen. Erfahren Sie im Report mehr über die häufigsten Probleme im digitalen Marketing und erhalten anschließend Sie eine kostenfreie Schritt-für-Schritt-Anleitung, wie Sie diese lösen. Perfektionieren Sie Ihr digitales Marketing 2020 in folgenden Bereichen: Datenschutz und Kundenvertrauen als Wettbewerbsvorteil Datensicherheit und Barrierefreiheit auf Ihrer Website So schaffen Sie ein einheitliches Markenerlebnisses Personalisierte Inhalte, um Kunden besser anzusprechen Maximales ROI aus Ihren Paid Marketing-Kampagnen Dieser Report wurde von IDG Connect, dem weltweit führenden Technologieunternehmen für Medien und Marketingdienstleistungen, im Auftrag von Siteimprove erstellt und ist in Englischer Sprache verfügbar.
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Siteimprove
Published By: Siteimprove     Published Date: Jan 16, 2020
Laut einem Branchenreport von Siteimprove und IDG sehen 64% der Unternehmen die Erstellung von zielgerichteten und relevanten Inhalten als ihre größte Herausforderung in der Optimierung ihres digitalen Auftritts. Während Unternehmen versuchen, die richtigen Inhalte zu kreieren und zur richtigen Zeit bereitzustellen, fordern Verbraucher stets einen höheren Grad an Personalisierung ihrer Kundenerlebnisse. Laden Sie sich das E-Book herunter und erfahren Sie, wie Sie personalisierte Inhalte für jede Phase der Customer Journey kreieren. Dieses E-Book enthält: Eine Anleitung zur Erstellung von relevantem, personalisierten Inhalten in Ihrer Customer Journey Ein Leitfaden zur Erstellung von psychografischen Personas Praktische und leicht umsetzbare Tipps und vieles mehr!
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Siteimprove
Published By: IBS Software     Published Date: Apr 08, 2020
Cancellations, delays, diversions – commercial aviation moves to the constant beat of irregular operations (IROPS) and other disruptions. Each yeah the cost of disruption to airlines and their customers runs into an estimated $60 billion. IROPS pose a constant challenge to profits and maintaining customer satisfaction. Survival amid these challenges requires the right technology and effective communication between personnel. With this white paper, IBS Software aims to create inroads to bridge this disconnect between supporting IT systems and the reality of dealing with IROPS. We examine the impact of disruption across operations and the services provided to passengers and transported cargo and propose an integrated solution to aid the execution of successful contingency plans supporting both airlines and their customers.
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IBS Software
Published By: Masergy     Published Date: Apr 07, 2020
Unified communications (UC) and the contact center are often the first workloads companies move to the cloud. Adopting unified communications as a service (UCaaS) or contact center as a service (CCaaS) in the cloud has many benefits—but ensuring adequate security and acceptable network performance can prove challenging, according to a recent survey by IDG. In this executive brief, we explore how companies are overcoming these issues, specifically looking at how IT decision-makers are opting for managed services and bundled solutions that meet a wider array of business needs.
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Masergy
Published By: Citrix     Published Date: Mar 26, 2020
To succeed in today’s cloud-first world, you need to manage and deploy modern applications in parallel with legacy applications. But traditional application delivery controller (ADC) solutions can’t bridge the gap between these two environments. See and hear how you can streamline the delivery of apps, desktops and data into a unified, fully integrated digital workspace experience. Download this brief to find out how you can: • Get one platform for traditional and modern application delivery • Support hybrid and multi-cloud environments • Convert and migrate legacy apps to microservices application architectures
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Citrix
Published By: Citrix     Published Date: Mar 26, 2020
In this eBook, you’ll learn how a hybrid application delivery strategy demands an ADC that manages both traditional IT applications and DevOps microservice apps. To guide you toward the right ADC for your infrastructure, this guide will show you: • How a hybrid application delivery infrastructure improves agility • Key implications for a hybrid application delivery infrastructure • The three must-haves for an ADC to bridge traditional and microservice app delivery
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Citrix
Published By: TIBCO Software     Published Date: Mar 23, 2020
"As banks globally bet big on artificial intelligence and machine learning to give them the technological edge they need to offer more, a framework will help differentiate the winners. Download this infobrief to learn about how the world’s best banks are becoming more personal, more predictive, and more real-time than ever. Learn about: - Trends that reflect bank’s readiness for connected intelligence - Pitfalls to avoid and ways to bridge the gaps - Personal, real-time and predictive building blocks of AI & ML for banks - Notable leaders based on IDC Financial Insights’ research and their respective use cases - Essential guidance from IDC to leading banks"
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TIBCO Software
Published By: Attivio     Published Date: Aug 20, 2010
Current methods for accessing complex, distributed information delay decisions and, even worse, provide incomplete insight. This paper details the impact of Unified Information Access (UIA) in improving the agility of information-driven business processes by bridging information silos to unite content and data in one index to power solutions and applications that offer more complete insight.
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attivio, data warehouse, unified information, data, content, unstructured content, integration, clob
    
Attivio
Published By: Cibecs     Published Date: May 30, 2012
The Cibecs and IDG Connect annual Data Loss Survey uncovers the latest trends and statistics around business data protection
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Cibecs
Published By: Comcast Business     Published Date: Feb 07, 2020
Customer experience (CX) has overtaken process efficiencies and automation as the top digital priority, according to IDG’s second annual digital business survey. And customer experience technology is a high priority across industries from retail to agriculture to manufacturing. As CX becomes central to DX strategies, the onus is on IT to become more strategically engaged in areas that traditionally have been the purview of front-office functions, such as customer service, marketing, operations, and product devel­opment. Although business and functional leaders may agree with IT on the goal, there may be misalignment on priorities, resources, and the best way forward.
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Comcast Business
Published By: SAP     Published Date: Feb 03, 2017
As the global business world shifts to all digital, real-time operations, the legacy two-tier ERP architecture so many businesses have relied on to bridge headquarters with subsidiaries can no longer compete effectively. A simple and comprehensive answer exists in SAP S/4HANA. Available in cloud and on-premise, SAP S/4HANA gives organizations the ability to utilize the same product family across a multi-tier deployment.
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SAP
Published By: HPE APAC     Published Date: Jun 20, 2017
Rather than just their traditional role of running systems and processes that support business operations, IT is being leveraged to drive business opportunities and differentiate competitive offerings. Read on to find out more.
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infrastructure, it transformation, business opportunities, operations
    
HPE APAC
Published By: Cisco     Published Date: Dec 20, 2018
Intent-based networking is the difference between a network that needs continuous attention and one that simply understands what your organization needs and makes it happen. It’s the difference between doing thousands of tasks manually and having an automated system that helps you focus on business goals. Cisco® Digital Network Architecture (Cisco DNA™) is your team’s bridge to an intentbased network. It is an open, extensible, software-driven architecture that accelerates and simplifies your enterprise network operations, while lowering costs and reducing your risk. Only Cisco provides a single network fabric that is powered by deep intelligence and integrated security to deliver automation and assurance across your entire organization at scale. Cisco DNA gives IT time back from time-consuming, repetitive network configuration tasks so you can focus on the innovation your business needs. Cisco DNA automation and assurance are built on a Software-Defined Networking (SDN) controller, ri
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Cisco
Published By: HERE Technologies     Published Date: Jan 16, 2019
With content plentiful and audience attention hard to attract—let alone retain—advertising has to go beyond simple personalization. Discover how HERE is bridging the gap, adding context to our view of the consumer using location-based insights that span the digital and physical worlds. So, you can learn not only who the audience is, but precisely where they are—and why. Learn more in the HERE eBook.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Mar 11, 2019
With content plentiful and audience attention hard to attract—let alone retain—advertising has to go beyond simple personalization. Discover how HERE is bridging the gap, adding context to our view of the consumer using location-based insights that span the digital and physical worlds. So, you can learn not only who the audience is, but precisely where they are—and why. Learn more in the HERE eBook.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Oct 23, 2019
While the retail industry has made great strides in understanding the online journeys of consumers, it has been difficult to observe and analyze their whereabouts and movements offline. Advanced location intelligence enables marketers to observe consumer journeys to within meters, whether indoors or outdoors, as they move around ever-changing environments, such as stores, malls, restaurants, residential addresses, landmarks, and places of interest. This eBook explores how retailers are starting to launch more targeted campaigns by using location to understand consumer behavior. Find out why location intelligence can bring a wide range of benefits to the entire retail industry: data-driven audience segmentation, real-time location targeting, reduced ad-spend, enhanced campaign attribution, and more.
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HERE Technologies
Published By: Hewlett Packard Enterprise     Published Date: Aug 02, 2017
IT is undergoing a significant transformation as businesses look to streamline costs and roll out a new class of cloud-based applications driven by a changing digital economy. The IT infrastructure as we know it today is not well equipped to improve on the cost structure for traditional workloads nor handle the velocity demands of a new generation of workloads where IT is a focal point for competitive differentiation. As one approach to address these changing demands of IT, vendors are bringing to market new solutions under a new category called “composable infrastructure”.
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it transformation, cost structure, composable infrastructure, modern management, cost reduction
    
Hewlett Packard Enterprise
Published By: Hewlett Packard Enterprise     Published Date: Aug 07, 2017
Bridging traditional IT with the Idea Economy
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Hewlett Packard Enterprise
Published By: HP Enterprise Business     Published Date: Jan 20, 2017
Analytics-driven automated operations for an always-on digital enterprise. Download now to learn more.
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HP Enterprise Business
Published By: HP Enterprise Business     Published Date: Jan 20, 2017
Gain complete visibility and control of your entire IT environment with 110+ tool and technology integrations for Operations Bridge. Download now to learn more.
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HP Enterprise Business
Published By: HP Enterprise Business     Published Date: Jan 27, 2017
Watch this webinar to learn how to build an autonomous IT Operations using HPE Operations Bridge
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HP Enterprise Business
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer – including bridging the journeys between digital and physical worlds – you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Cisco Spark     Published Date: Apr 03, 2017
There have never been more ways to connect to your team online. Yet, even as an explosion of communication and collaboration tools invites businesses to bridge distance, time zones, and other workplace challenges, workers often find themselves increasingly disconnected.
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Cisco Spark
Published By: Adobe     Published Date: Sep 12, 2017
Read the Forrester Wave: Real-Time Interaction Management to see why Adobe is a leader. Forrester states, "Adobe bridges the martech/adtech gap with channel-focused RTIM."
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Adobe
Published By: Gigamon     Published Date: Oct 19, 2017
Read the IDG Tech Dossier, A Security Delivery Platform Benefits the Entire Organization to learn how a comprehensive, well-integrated security platform provides the foundation for the next generation of cybersecurity. By uniting a variety of security solutions and appliances for efficient operation through network visibility and security workflow orchestration, organizations benefit from continuous and pervasive network visibility, fault tolerance and scaling and optimal CPU utilization – thereby improving security and reducing cost. Download now!
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Gigamon
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