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Published By: IBM     Published Date: Jun 03, 2015
Facilities count as a major expense for most organizations, if not the number one cost of business. But through enhanced facilities management, organizations can reap huge potential savings. Learn how to create smarter buildings through the right facilities management system in this detailed report, which includes multiple checklists on critical features.
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facilities management, asset management, benchmarking, management program, amp, gap assessment, reliability, implementation, best practices, business intelligence, business management, solutions
    
IBM
Published By: IBM     Published Date: Jul 07, 2016
Open-source is becoming an increasingly critical component being leveraged by agile enterprises. The capital investment required to develop next generation business solutions demands that components be built and targeted to the platform best suited for the task. Understanding the tools available for you or your developers to gain efficiencies to build solutions once, and deploy on a choice of scalable and reliable platforms is of paramount importance.
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ibm suse, suse enterprise linux server, linux, ibm power systems, open source, agile, knowledge management
    
IBM
Published By: Group M_IBM Q418     Published Date: Sep 10, 2018
Digital transformation is not a buzzword. IT has moved from the back office to the front office in nearly every aspect of business operations, driven by what IDC calls the 3rd Platform of compute with mobile, social business, cloud, and big data analytics as the pillars. In this new environment, business leaders are facing the challenge of lifting their organization to new levels of competitive capability, that of digital transformation — leveraging digital technologies together with organizational, operational, and business model innovation to develop new growth strategies. One such challenge is helping the business efficiently reap value from big data and avoid being taken out by a competitor or disruptor that figures out new opportunities from big data analytics before the business does. From an IT perspective, there is a fairly straightforward sequence of applications that businesses can adopt over time that will help put direction into this journey. IDC outlines this sequence to e
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Group M_IBM Q418
Published By: IBM     Published Date: Apr 03, 2017
Predictive analytics is powerful. It can help drive significant improvement to an organization’s bottom line. Look for ways to use it to grow revenue, shrink costs and improve margins. Provide a platform that enables your data scientists to work efficiently using tools and algorithms they prefer. Enhance your analyses with internal and external data, structured and unstructured data. Then make the analytics accessible in order to reap the full benefits of these valuable analyses. Stay ahead of the curve in your market with predictive analytics, and give your organization a competitive advantage and an improved bottom line.
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predictive analytics, analytics, data analytics, financial marketing, market analytics, data resources
    
IBM
Published By: IBM     Published Date: Oct 03, 2017
Many new regulations are spurring banks to rethink how data from across the enterprise flows into the aggregated risk and capital reports required by regulatory agencies. Data must be complete, correct and consistent to maintain confidence in risk reports, capital reports and analytical analyses. At the same time, banks need ways to monetize, grant access to and generate insight from data. To keep pace with regulatory changes, many banks will need to reapportion their budgets to support the development of new systems and processes. Regulators continually indicate that the banks must be able to provide, secure and deliver high-quality information that is consistent and mature.
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data aggregation, risk reporting, bank regulation, enterprise, reapportion budgets
    
IBM
Published By: IBM     Published Date: Oct 26, 2017
Adopting Identity as a Service (IDaaS), also known as Cloud IAM, can reduce your IT costs, but how do you convince your organization to take the leap? Use this TCO guide to compare the cost of on-premises and cloud-based IAM, such as IBM Cloud Identity Service. Then, calculate your three-year cost savings to truly “wow” your team.
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iam, total cost of ownership, cloud based identity, access management, idaas
    
IBM
Published By: LeapFrog Interactive     Published Date: May 07, 2008
With detailed planning and execution by an experienced agency, social media marketing (SMM) can be a valuable channel within integrated marketing campaigns, complementing and enhancing the results from other efforts.
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leapfrog, social, social marketing, social networking, smm, sms, gaming, branding
    
LeapFrog Interactive
Published By: LeapFrog Interactive     Published Date: Jul 02, 2008
It has been projected that interactive marketing spending will hit the $61 billion mark by 2012. With this much competition, a brand needs to make sure the dollars it invests in interactive marketing are well spent or risk being lost in the growing ad clutter. To help ensure its ad money won’t be wasted, a brand needs a blueprint to follow in order to guide it to interactive marketing success.
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interactive, marketing strategy, leapfrog, leap frog, interactive agency, marketing plan, branding
    
LeapFrog Interactive
Published By: LeapFrog Interactive     Published Date: Jan 23, 2009
Demographics alone are no longer sufficient to provide a brand with the kind of information it needs to understand what truly motivates consumer behavior.  To delve deeper into the minds of its target audience, brands need to utilize psychographics. Learn more today!
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leapfrog, industry research, psychographics, psychographic research, consumer behavior
    
LeapFrog Interactive
Published By: LeapFrog Interactive     Published Date: Jul 09, 2009
For a brand's online destination to be effective, for its marketing message to connect with its audience, it has to be properly constructed. To reach this state, the right blending of interactivity, usability, and design needs to be determined and then achieved. Otherwise, a brand runs the risk of an off target, off-putting interactive experience.
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leapfrog, utilize, interaction, usability, design, marketing, online, strategy, audience, experience, interactive, target
    
LeapFrog Interactive
Published By: LeapFrog Interactive     Published Date: Jul 09, 2009
A wise brand uses many marketing channels to reach its target audience. But a successful one will integrate its multi-channel efforts into one cohesive marketing campaign where all the parts work together to better each other's performance and drive the campaign to success. The following white paper breaks down why integrated marketing should be a strategy that a brand employs and offers some examples of what makes a successful integrated campaign run.
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leapfrog, channel, integration, consumer, marketing, audience, performance, success, solution, white paper, strategy, campaign
    
LeapFrog Interactive
Published By: LeapFrog Interactive     Published Date: Jul 09, 2009
The links below will provide you with access to the latest research and expert recommendations. This information has been customized by industry to best reflect the ways in which you can improve your marketing campaigns by integrating landing pages into your offline marketing activities. Learn more today!
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leapfrog, utilize, online, offline, advertising, integration, marketing, consumer, industry, success, messaging
    
LeapFrog Interactive
Published By: LeapFrog Interactive     Published Date: Jul 09, 2009
A brand's media strategy needs to be built on a solid foundation that is provided by an acute understanding of its target consumer base. Utilizing market research tools like those provided by MRI, comScore, and BuzzMetrics can help a brand build a well-defined understanding of its target audience's likes, dislikes, opinions, interests, and online habits. With this comprehension of its target audience in hand, a brand can then determine the best media strategy to engage for its interactive marketing campaign.
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leapfrog, target, drive, strategy, market, research, market research, data, consumer, mri, comscore, buzzmetrics, audience, brand, campaign, advertising
    
LeapFrog Interactive
Published By: LeapFrog Interactive     Published Date: Jul 09, 2009
Integrated campaigns involving both traditional and digital marketing channels have demanded that brands utilize multiple agencies when executing a marketing campaign. To seamlessly combine all of these independent agencies, brands need to utilize agency summits, meetings that help get all sides to collaborate, cooperate, and create as a single unit rather than act as rival agencies.
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leapfrog, agency, coordination, cooperation, marketing, advertising, campaign, digital, traditional, collaboration, cooperation
    
LeapFrog Interactive
Published By: Silverpop Engage B2B     Published Date: May 19, 2009
Smaller budgets. Fewer personnel. More pressure to show value. As the recession lingers on, B2B marketers are being called upon to deliver bigger, faster, cheaper results with less resources. But the current economic climate means even companies able to make high-dollar purchases will require more touch points to nurture them through the buying process. Today's business buyers are cautiously working to make smarter, more informed decisions.
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silverpop, engage, roi, metrics, email marketing, opens, clicks, recession, b2b, b2c, roi, return on investment, engaging, recipient, communications, customers, prospects, customer relationship management, crm, click-through rates
    
Silverpop Engage B2B
Published By: Cornerstone OnDemand     Published Date: Jan 03, 2018
90% of employees think annual reviews aren’t accurate, so how can managers flip the script and deliver more meaningful, growth-focused performance evaluations? Download “Reap What You Sow: How Fostering a Culture of Ongoing Performance Reviews Drives Growth” to learn why making performance management a continuous process, not a yearly or semi-yearly one, leads to more revenue and a more powerful workforce. This guide will show you: • Why you should make performance reviews ongoing • How to align employee goals with the organization’s vision • The positive impact training has on the bottom line Check out the guide today and learn additional best practices for creating a performance management culture!
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Cornerstone OnDemand
Published By: Eurofield Information Solutions     Published Date: Aug 17, 2010
This white paper addresses the role of collaboration in the preparation, management, maintenance and use of authoritative reference publications in modern companies.
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reference publication, collaboration, security, knowledge, information, interaction, ecompress, eis, electronic publishing
    
Eurofield Information Solutions
Published By: IBM     Published Date: Apr 04, 2013
Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.
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geeknet, business analytics, midsize businesses, challenges, benefits, business intelligence
    
IBM
Published By: IBM     Published Date: Sep 27, 2013
Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits. Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.
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ibm, geeknet, business analytics, analytics, midsize businesses, business intelligence, it management, data management, business technology
    
IBM
Published By: IBM     Published Date: Jan 02, 2014
Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits. Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.
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ibm, business analytics, midsize businesses, geeknet, business intelligence, customer volatility, market volatility, variety of data, it managers, implementing analytics, ba systems, ba solutions, in-house analytics, ba capability, scorecarding, time-to-insight, business risk, business planning, data management
    
IBM
Published By: Cisco     Published Date: Nov 30, 2016
“Back in the day” a smile and a handshake were the weapons of choice for sales people aiming to kill their quotas. Today, these tricks and tools of the trade have evolved, and modern sales people are collaborating with each other and connecting with their buyers more effectively as a result. In this knowledge brief, you’ll learn how they’re doing it.
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Cisco
Published By: IBM     Published Date: Oct 06, 2014
Born from new advances in data processing from IBM Research, IBM® DB2® with BLU Acceleration is a leap forward in database technology that raises the bar for performance and value. BLU Acceleration uses patented technologies to deliver a unique combination of performance, ease of use and cost-efficiency—with 8 to 25 times faster reporting and analytics1 and cases of more than 1,000 times faster answers to queries.2 BLU Acceleration also complements in-memory Dynamic Cubes in IBM Cognos® Business Intelligence with 24 times faster query performance.
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data processing, blu accerleration, database technology, data analytics, software development, it management, business technology, research
    
IBM
Published By: IBM     Published Date: Apr 07, 2015
You may be considering the move to a SaaS model for several reasons: it's cheaper, easier, more flexible. But then reality sets in. You can't afford to move to SaaS right away. Many of your apps are too mission-critical to trust SaaS at this point, and security restrictions and company guidelines will not allow you to use SaaS for many apps. However, for some apps, it's not an issue, and that number continues to grow. So how do you reconcile? Enter stage left-- Hybrid APM. With the ability to pick and choose between SaaS or on-premises monitoring for your different applications and components, wherever they reside, your troubles are alleviated and the shift towards SaaS can be seamless.
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ibm, saas, mission-critical, security, apps, growth, apm, cloud, monitoring, tco, business technology
    
IBM
Published By: IBM     Published Date: Apr 15, 2015
What if your organization could take advantage of emerging business opportunities by deploying new applications dramatically faster than you ever could before? What if you could increase the value of your existing application investments by leveraging them in the cloud—and easily move your apps across off-premises and on-premises cloud options? These capabilities are available today. With IBM® PureApplication® solutions, companies can build and use a cloud environment faster, easier and with less risk than traditional methods to better engage with their customers and partners in new ways. The result: increased competitiveness and improved profitability in a changing business landscape. This paper describes a simpler way forward to gain these advantages.
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ibm, business intelligence, applications, cloud computing, migration
    
IBM
Published By: IBM     Published Date: Apr 15, 2015
IBM PureApplication System converges compute, storage, networking components, and software into a preconfigured and pretested system. This Forrester paper helps to better understand the benefits, costs, and risks associated with the IBM PureApplication System.
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ibm, cost savings, data storage, analysis, efficiency
    
IBM
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