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Published By: Group M_IBM Q3'19     Published Date: Jul 18, 2019
AI innovation in retail starts with a tech-forward company culture, from C-suite stakeholders down to every employee. AI greatly enhances a retailer’s ability to harness data for better merchandising, marketing, and customer service. It will not only complement existing retail jobs but introduce brand new roles and skill sets into the human workforce.
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Group M_IBM Q3'19
Published By: Group M_IBM Q3'19     Published Date: Aug 26, 2019
Successful order management systems are unique in their ability to create brand loyalty and generate new revenue streams. When executed correctly, they demonstrate a unified commerce approach for sellers that spans all points along a customer’s purchasing lifecycle. Intelligent fulfillment is also essential to organizations selling complex configurable offerings, due to assembly and fulfillment workflows that may span multiple facilities and planning systems.
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Group M_IBM Q3'19
Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
Brands are seeing tremendous disruption in the areas of retail, consumer goods, and travel/ hospitality. To stay on pace with the changing needs and demands of these industries, you need to compete and thrive in new ways. Cognitive Enterprise is data-enabled, cloud-powered, transformational business. It doesn't see silos. It uses data to inform the next best step to improve processes spanning all areas of the business, including customer experience.
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Group M_IBM Q4'19
Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
Brands are seeing tremendous disruption in the areas of retail, consumer goods, and travel/ hospitality. To stay on pace with the changing needs and demands of these industries, you need to compete and thrive in new ways. Cognitive Enterprise is data-enabled, cloud-powered, transformational business that breaks through organizational silos.
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Group M_IBM Q4'19
Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
AI innovation in retail starts with a tech-forward company culture, from C-suite stakeholders down to every employee. AI greatly enhances a retailer’s ability to harness data for better merchandising, marketing, and customer service. It will not only complement existing retail jobs but introduce brand new roles and skill sets into the human workforce.
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Group M_IBM Q4'19
Published By: Group M_IBM Q4'19     Published Date: Oct 25, 2019
IBM Sterling Secure File Transfer Demo - simplify and scale your file transfers Companies of all sizes in every industry are extremely reliant on file transfer as an essential infrastructure to power business. In fact, 55% of all systems integration is still done through file transfer.? IBM Sterling Secure File Transfer is a battle-tested platform that secures and simplifies scalable file-based transactions. In a single offering, you can: • Automate inbound and outbound file transfer across multiple protocols so you can partner with anyone, anywhere. • Handle your most demanding workloads with reliable, point-to-point file transfers. • Gain full end-to-end visibility and governance to help you meet your service level agreements. • Protect your brand reputation and comply with tightening regulations.
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Group M_IBM Q4'19
Published By: InReality     Published Date: Jan 24, 2019
Your shoppers are changing quickly and often, and foot traffic is declining. Optimizing every shopper visit is more critical than ever. Traditional tools have failed to offer a sufficient remedy, but declining costs and growing capabilities in in-store retail analytics technologies is transforming how brands and retailers maximize dollars per square foot.
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InReality
Published By: InReality     Published Date: Feb 11, 2019
Whether they start in-store, on-the-go, or from their couches at home, today’s shoppers travel complex buying journeys, crossing multiple channels and devices— all while expecting retailers and brands to understand them and meet their growing expectations. This new study reveals what motivates in-store shoppers to make a purchase and keep them coming back again and again.
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InReality
Published By: Salesforce     Published Date: Apr 17, 2019
The Complete CRM Handbook highlights key business insights that will help you find more prospects, win more deals, and make your customers rave about your brand. This practical guide shows you: - How CRM can improve your sales and productivity - How to build a complete CRM strategy - How to maximize your ROI
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Salesforce
Published By: Kustomer     Published Date: Aug 27, 2019
Your customers crave and deserve a stellar customer service experience. Learn three ways to deliver personalized support and earn lifelong brand loyalty.
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customer service, customer support, customer experience, customer service software, conversational commerce, personalized customer service, customer service personalization, personalized customer support
    
Kustomer
Published By: Acoustic     Published Date: Aug 22, 2019
Companies that can harness the power of data are tomorrow’s winners. At Acoustic, we believe deeply in the importance of putting data into context to help companies quickly determine which marketing messages are resonating and which strategies are outpacing the market. The 2019 Marketing Benchmark Report examines email and mobile marketing messages sent by thousands of brands in 2018 to establish industry standards on customer engagement, delivery and subscriber churn. Our analysis uncovers trends and benchmarks than can help you optimize your audience outreach. Use this valuable information to compare how your campaigns are performing, see where to focus your efforts and build your case for more investment.
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Acoustic
Published By: Wpromote     Published Date: Sep 10, 2019
Putting an RFP out there allows your company to control the information you receive. Instead of getting cold or (at best) warm pitches that may include a lot of extra stuff you’re not interested in, you’ll receive a proposal fully tailored to your business, your industry, and your needs. A well-constructed RFP allows agencies to give you a glimpse into their inner workings and what skills they can bring to the table to build your brand. Looking for more information about the digital marketing landscape? Ready to start a new chapter in your digital marketing story? Wpromote is ready to act fast and exceed your goals.
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Wpromote
Published By: Wpromote     Published Date: Sep 10, 2019
While profit-driven marketing isn’t new, many brands still focus on metrics that distract from the true goal: profit. The shift to profit-driven marketing begins with reevaluating traditional KPIs. Certain metrics have become so ingrained in marketing plans that there’s no consideration about whether they are still relevant. Ready to start prioritizing profit? Learn more about how Wpromote can help.
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Wpromote
Published By: Oracle HCM Cloud     Published Date: May 25, 2017
Ongoing shifts in labor trends have made people strategy a top priority for business success. This Brandon Hall Group brief reveals that disjointed legacy HR systems stitched together and packaged as “cloud” don’t meet the needs of today’s mobile workforce. Are you leveraging a truly complete HCM cloud suite to meet modern business needs?
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Oracle HCM Cloud
Published By: Oracle HCM Cloud     Published Date: May 25, 2017
Win the best talent by developing an employer brand that’s digital, social, and present throughout the onboarding process.
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Oracle HCM Cloud
Published By: Oracle + Dyn     Published Date: Jun 29, 2017
DNS has recently been dubbed by Gartner Research as “mission-critical” infrastructure and as such, who you select for a DNS provider can have a significant impact on the functionality and performance of your online assets. To help with your research, download this DNS evaluation guide. You will learn the most important functions of a robust DNS provider including: Advanced traffic steering from failover to GSLB capabilities Rapid record propagation time Secondary DNS support Security expertise Keep your brand safe and your user-experience top notch by choosing the best provider for your business. Learn more now!
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Oracle + Dyn
Published By: Rackspace - Google Cloud     Published Date: Jul 26, 2019
As the first managed services partner for Google Cloud Platform, Rackspace can help you accelerate innovation and cost savings within your retail organisation. With over 2.5 million hours of experience managing over 8000+ ecommerce websites, let us look after the intensive day-to-day operations of the cloud, so that you can focus on achieving your core business objectives. This paper explores: • Customer Voices: a look at three customers experiences working and thriving with GCP cloud • Shopping trends and forecasts for 2019 • What’s on offer with Rackspace and our Fanatical Experience™
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Rackspace - Google Cloud
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
What does it take to be relevant today? In the era of hyper-connectivity, consumers have become entitled, demanding more control over their experiences and expecting that marketers use data and insights to create a seamless, relevant brand experience. Research shows that communications containing relevant information and offers are the best drivers of brand loyalty and conversions
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insight marketing, customer engagement, omnichannel, multichannel, automation, loyalty, crm, marketing
    
Selligent Marketing Cloud
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Context can make or break the communication – and, ultimately, the relationship – between a consumer and a brand. Today’s consumers expect relevant communications that speak directly to their needs in the moment. We have the technology today to deliver such messages – but there are significant barriers to developing relevant, contextual programs of this kind. Some of the development challenges represent new versions of old challenges. Take data as an example: it has always been hard to harness data from different sources and to leverage insights in real time. But today, there are additional opportunities – if not expectations – for marketers to use contextual data to better reach and engage customers through the optimal channel(s).
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data driven marketing, contextual marketing, cmo, omnichannel, multichannel, automation, loyalty, crm
    
Selligent Marketing Cloud
Published By: Avaya     Published Date: Jul 18, 2018
Digital Transformation: Insight into Getting it Right, is new research commissioned by Avaya and undertaken by IDC. The Infobrief contains key insights from over 1,300 enterprises and consumers to help brands plan and improve digital transformation, specifically through the modernisation of business communications infrastructure. Because business communications technology is at the heart of digital transformation.
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Avaya
Published By: Monotype     Published Date: Aug 24, 2016
The world of digital advertising is changing—HTML5 has replaced Flash as the industry standard for digital ads. Find out how this change benefits your workflow, branding, and—most importantly—your customers. In this eBook, you’ll learn what HTML5 is and how it differs from Flash, how you can use HTML5 to make better ads, and why you need to get on board with HTML5 now.
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digital advertising, html5, flash, monotype, web fonts, internet marketing, targeting, branding
    
Monotype
Published By: Amazon Web Services     Published Date: Feb 01, 2018
Machine learning is proving its power across virtually every industry in ways that add actionable insight and efficiency. But one can look at the rise of this transformative paradigm with a more focused lens to see AI technologies as a business tool of the highest order, one that improves processes and inspires new models. AI, in other words, has a big role to play on the balance sheet. Two leading brands in very different spaces — Capital One in financial services, John Deere in agriculture — are seeing efforts that stretch back decades come to fruition with the launch of cloud-based AI platforms. Capital One is developing digital products and experiences using machine learning to help millions of customers with their financial lives; John Deere’s Precision Agriculture solution helps farmers gain precise information about their machines and crops. In both instances, AI and a cloud platform combine to enable transformation.
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digital, technologies, optimization, amazon
    
Amazon Web Services
Published By: Urban Airship     Published Date: Oct 18, 2017
Push notifications for mobile and web that boost customer engagement & retention. Our data study of 63 million new app users shows that when brands send high value push notifications more frequently (sometimes more than one a day!) users are more likely to engage and keep their app. So what kinds of push notifications should you be sending? Download this eBook for 50+ examples you can use to increase the frequency of your notifications (web or app) — and reap the bottom line benefits.
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Urban Airship
Published By: Monotype     Published Date: Jan 27, 2016
What is a millennial and why do they matter to your brand? How can you engage this audience and lay the foundation for an engaged customer base with your messaging and content? These questions are all vital to how your brand can tap into the $600 billion in buying power millennials hold right now and for the future. Swyft Media addresses how brands can reach millennial consumers with 5 key tips you can implement today.
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Monotype
Published By: Swyft Media     Published Date: Jan 28, 2016
What is a millennial and why do they matter to your brand? How can you engage this audience and lay the foundation for an engaged customer base with your messaging and content? These questions are all vital to how your brand can tap into the $600 billion in buying power millennials hold right now and for the future. Swyft Media addresses how brands can reach millennial consumers with 5 key tips you can implement today.
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swyft media, brand engagement, best practices, millennial customers, customer engagement, content solutions, it management, knowledge management
    
Swyft Media
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