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Published By: IBM     Published Date: Jul 22, 2015
Learn about the five key recommendations Corporate banks should consider in order to be successful in this customer-centric banking environment.
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productivity, customer service, automation, automated financial transactions, compliance, customer retention, customer satisfaction
    
IBM
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
This study reveals astounding results about the strategic value of closed-loop marketing. Top performing organizations are improving message relevancy, conversion, and Return on Marketing Investments (ROMI) with closed-loop marketing practices and processes.  Learn what the best-in-class steps are required in achieving closed-loop marketing success.
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neolane, closed-loop marketing, message relevancy, romi, return on marketing investments, closed loop, ian michiels, clm
    
Neolane, Inc.
Published By: Neolane, Inc.     Published Date: Jan 15, 2009
Today, many organizations struggle to optimize online and offline marketing campaigns across an ever growing number of new marketing channels. CMOs are increasingly accountable for demonstrating Return on Marketing Investments (ROMI) across channels and initiatives. Despite an abundance of campaign management technologies (enterprise marketing management, lead management, CRM, marketing automation, email marketing and a variety of point solutions) marketing departments still struggle with campaign performance, campaign workflow, and campaign management; particularly across multiple marketing channels.
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neolane, aberdeen group, best-in-class, romi, multichannel marketing, cross-channel marketing, cost per lead, customer satisfaction
    
Neolane, Inc.
Published By: OneSource     Published Date: Jan 29, 2009
This benchmarking report examines how best-in-class sales organizations incorporate sales intelligence into their sales efforts to produce tangible gains in productivity and revenue generation. By offering practical tips on using sales intelligence and addressing some barriers to sales productivity, readers will gain actionable insights from this informational paper.
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sales intelligence, crm, sfa, leads, pipeline, industry news, trigger events, segmentation
    
OneSource
Published By: SAS     Published Date: Apr 13, 2011
BI usage among organizations with mobile BI has doubled compared to those companies that have not mobilized their BI. Learn about these results, the emerging best practices for mobile BI usage and the framework by which you can assess your own management capabilities for enterprise mobile BI adoption.
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mobile bi, business intelligence, andrew borg, david white, aberdeen, performance management, data management, knowledge management
    
SAS
Published By: SAS     Published Date: Mar 01, 2012
This Aberdeen Research Brief draws on three discrete data sets in order to understand the tangible business impact of effective analytics in the SMB market.
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it management
    
SAS
Published By: SAS     Published Date: Mar 01, 2012
Michael Lock of the Aberdeen Group focuses on the effect of end user adoption, pervasiveness, and engagement of business intelligence on business performance. Learn the necessary steps to establishing self-service business analytics.
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it management
    
SAS
Published By: Skillsoft     Published Date: Nov 21, 2013
Learning is critical to enabling business strategy, from onboarding new hires to developing future leaders, to educating channel partners and customers. This study, based on responses collected from 185 organizations between July and September 2013, looks at how organizations connect learning to business priorities, create development programs that impact every stage of the employee lifecycle and utilize technology to support learning initiatives. It also examines the business impact of building learning capability and running effective learning programs. Research conducted by Aberdeen Group and brought to you thanks to Skillsoft.
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career advancement, learning, training, certification, onboarding, employee development, human capital management, learning
    
Skillsoft
Published By: IBM     Published Date: Oct 24, 2013
This analyst research paper contains findings from Aberdeen Group on the financial reporting pressures, challenges faced by organizations particularly with regulatory mandates
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ibm, aberdeen group, financial reporting pressures, financial challenges, analyst insight, disclosure management, organizational transparency, organizational collaboration
    
IBM
Published By: IBM     Published Date: May 02, 2014
Leading companies automate their record to report processes. Learn how!
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ibm, aberdeen group, big roi, companies automate, business intelligence, change management, external compliance, rtp
    
IBM
Published By: Adobe     Published Date: Nov 05, 2014
When mobile is done right, businesses reap the benefits. Companies using mobile analytics see an 11.2% increase in marketing ROI compared to a 15.9% decrease for companies that don’t. The Aberdeen Group report, Mobile Analytics: Precision Marketing across Mobile Touch-Points, provides insights into better mobile strategies. Read the report to see how incorporating analytics into your mobile marketing strategy will: • Increase brand awareness • Raise your return on marketing investments • Boost average order value • Improve time-to-market of products and services
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mobile analytics, precision marketing, mobile touch-points, mobile analytics
    
Adobe
Published By: Adobe     Published Date: Jan 12, 2015
When mobile is done right, businesses reap the benefits. Companies using mobile analytics see an 11.2% increase in marketing ROI compared to a 15.9% decrease for companies that don’t. The Aberdeen Group report, Mobile Analytics: Precision Marketing across Mobile Touch-Points, provides insights into better mobile strategies.
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adobe, mobile, marketing, demand, customers, analytics, strategy, cmo
    
Adobe
Published By: Adobe     Published Date: Aug 11, 2015
Download this Aberdeen Group report to learn why the best in class organizations are closing more deals faster by adopting esignatures.
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adobe, document, crm, mobile, sales, automation, cloud, transactions
    
Adobe
Published By: Adobe     Published Date: Nov 10, 2015
Download this Aberdeen Group report to learn why the best in class organizations are closing more deals faster by adopting esignatures.
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adobe, digital, sales, b2b, crm, esignature, aberdeen, sales management
    
Adobe
Published By: Intel Security     Published Date: Jan 12, 2016
Research by third-party analyst Aberdeen Group reveals the true cost of "Free" endpoint security solutions.
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aberdeen, free av, endpoint security, security, it management
    
Intel Security
Published By: IBM     Published Date: Oct 06, 2014
This Aberdeen research paper describes how companies that empower line-of-business (LoB) employees to manage digital store content without relying on IT, achieve better return on marketing investments and create more engaging digital customer experiences.
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e-commerce, lob employees, digital store content, marketing investments
    
IBM
Published By: IBM     Published Date: Oct 06, 2014
Listen to this on-demand webinar with experts from Aberdeen Research to discover why companies that empower business users—and reduce reliance on IT— are able to create more engaging customer experiences, and learn about the technology tools that make it possible.
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customer engagement, web store, business empowerment
    
IBM
Published By: IBM     Published Date: Oct 06, 2014
This Aberdeen ebook outlines the business value and best practices of integrating the contact center with omni-channel programs in order to deliver a seamless customer experience across multiple touch-points.
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omni-channel strategy, contact center integration, customer experience
    
IBM
Published By: IBM     Published Date: Nov 04, 2014
Today’s consumers are on the move, and with mobile devices accounting for nearly 20 percent of site sales heading into the 2014 holiday season, creating compelling mobile experiences is no longer just a nice-to-have option. Read this research report from Aberdeen Group to get secrets on how targeted push notifications can generate unprecedented levels of engagement with customers wherever they are. Find out how to make sure every message they receive is relevant—and right on target.
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mobile notifications, mobile apps, mobile consumers, site sales, push notification
    
IBM
Published By: IBM     Published Date: Mar 03, 2016
A step-by-step approach to streamline and reengineer your B2B and B2C fulfillment processes.
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ibm, b2b, b2c, aberdeen group, convergence
    
IBM
Published By: IBM     Published Date: Nov 25, 2014
Read this ebook from the Aberdeen Group to see the results of a wide-ranging study of retailers across multiple segments. Find out what it takes to enhance loyalty and satisfaction while increasing sales and margins in the connected-customer era.
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merchandise optimization, customer empowerment, retail, aberdeen group, it management, knowledge management, enterprise applications, data management
    
IBM
Published By: IBM     Published Date: Aug 28, 2014
Analyst report from Aberdeen on how companies using analytics as part of customer service activities perform compared to those without analytics.
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analytics, service analytics, customer lifecycle
    
IBM
Published By: IBM     Published Date: Oct 17, 2014
According to a study from the Aberdeen Group, the number of companies starting initiatives for collaboration has doubled in the last two years. Their research indicates that collaborating with customers and collaborating with partners are both in the top five actions being taken by survey respondents.
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internal collaboration, b2b collaboration, visibility, globalization, data management
    
IBM
Published By: IBM     Published Date: Dec 02, 2014
In a recent Aberdeen Group Analyst Insight report,1 Asset Management: The Changing Landscape of Predictive Maintenance, a survey of executives states that the number one risk to operations was failure of their critical physical assets —ensuring that they are available, reliable and performing as originally intended. Though, such a risk can become an opportunity. Top-performing companies rely on analytics related to maintenance, safety and replacement equipment to plan for capital expenditures, manage their assets on a daily basis and maximize asset performance.
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asset productivity, operational performance, predictive maintenance, operational costs, it management, knowledge management, enterprise applications
    
IBM
Published By: IBM     Published Date: Jan 16, 2015
Watch this video with Bryan Ball, Vice President and Principal Analyst for Supply Chain Management with the Aberdeen Group to find out why so many companies are turning to B2B collaboration to reduce costs, increase margins, and keep up with the escalating pace of business.
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ibm, b2b integration, b2b collaboration, business decision making, supply chain management, cost reduction
    
IBM
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