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In the increasingly competitive OTT market, competition for viewers is high. Providers must find ways to not just deliver compelling content, but to deliver compelling viewing experiences. In this whitepaper, you’ll learn about the critical challenges facing OTT providers today and how they can be overcome to provide the broadcast quality experiences viewers expect, regardless of the device in use or the viewers location in the world.
Are you ready to keep your subscribers happy and away from your competition?
Download this free white paper OTT 3.0: How to Build a Better Mousetrap and learn:
Why personalized content discovery is so important to viewers – and to the success of your business
How to avoid internet congestion by leveraging technologies like a CDN
The importance of global network scale to meet spikes in consumer traffic
The impact of advertising on viewer abandonment
Tags : | content delivery network, cdn, digital content delivery, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott, over the top content delivery, ott subscription, ott channels, ott service | |
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Published By: Sitecore
Published Date: Feb 26, 2016
Cart abandonment, digital advertising (especially when faced with ad-blocking software), and discrete digital stores are relics of the past when it comes to e-commerce. Consider this: How much revenue do you think $1 spent on digital advertising will generate in commerce sales? The answer: A bit more than twice the investment—an abysmally unprofitable equation for any company carrying physical inventory.
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Published By: Akamai
Published Date: Jun 14, 2010
Looking back to the first iterations of travel Web sites, we can appreciate just how far technology has come. As advancements like high-speed connections began to replace the now archaic dial-up experience, consumers adjusted their expectations and demands of the companies they patronized. To gain a deeper understanding of the status of travelers' current online expectations, Akamai commissioned PhoCusWright to conduct a study examining key elements of the online consumer experience.
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Published By: Akamai
Published Date: Jul 22, 2010
This slide version of a recorded event delivers key findings of an in-depth consumer survey studying travel Web site functionality and conversion rate satisfaction. Host Margaret Rivera of Akamai and presenter Caroll Rheem, Director of Research at PhoCus Wright, define best practices for fast, reliable travel Web sites.
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Published By: Genesys
Published Date: Aug 11, 2016
Download now! Learn how to evaluate the financial impact of your Omnichannel Engagement Center Solution investment. Also learn how you can achieve the following benefits:
• 50% reduction in cost to integrate new contact center agents
• 50% reduction in customer abandonment at key points in the customer journey
• 12.5% improvement in agent handle time
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Published By: Keynote
Published Date: Apr 23, 2014
In the world of digital interactions, the margin between success and disengagement or abandonment is measured in milliseconds. With the exploding adoption of advanced smartphones and tablets, you need a mobile-first approach to engaging with customers and employees. And as your mobile initiatives are delivered at increasingly rapid rates, the quality and reliability of the mobile apps, mobile web and connected services that support them has become critically important.
For the technology teams delivering customer and employee services in the mobile channel, it is important to understand that performance monitoring solutions which work for the desktop cannot be simply applied to mobile. Managing the mobile end user experience requires an understanding of the challenges posed by the complexities of the mobile environment. This paper will reveal the 4 pillars of mobile performance, plus offer strategies for accurately monitoring mobile end user experience so you can continuously improve.
Tags : | mobile application monitoring, mobile application monitoring system, mobile app performance, mobile application performance, app monitoring, monitor mobile applications, web performance monitoring tools, performance monitoring, web application monitoring, mobile website performance, mobile website optimization, mobile web monitoring, keynote, wireless, enterprise applications, business technology, telecom | |
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The goal of usability testing, simply put, is to make sure that a user can complete the tasks they are expected to
complete. Usability testing doesn’t test whether or not the functions of the application, website or connected device work correctly, but rather that a user intuitively understands how to perform these tasks — and how easy or difficult it was to do so.
With usability testing, “close enough” won’t cut it. A product may have a superior architecture, a great set of features, good performance, scalability and a number of other positive attributes. However, all of this effort is wasted if the user experience is inadequate. An application, website or connected device that is not user-friendly is just as bad
as a buggy version and can lead to diminished revenue, product abandonment or a total failure. An application with poor usability can also negatively affect a brand
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Published By: Trustpilot
Published Date: Apr 30, 2018
Finding a new way to convert visitors into buyers
is always a top priority for any company.
According to research, the average conversion
rate on desktop across the globe hovered around
4% in Q4 2016. And in Q1 2017, statistics from
SaleCycle claim the average rate of shopping
cart abandonment sat at 75.6%!
So how can we keep customers hooked and
ensure your business generates more revenue?
In this guide, you’ll learn how to:
• Easily turn browsers into buyers
• Leverage your social proof for increased sales
• Use customer feedback to shape a great
customer experience
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Published By: Trustpilot
Published Date: May 04, 2018
Finding a new way to convert visitors into buyers
is always a top priority for any company.
According to research, the average conversion
rate on desktop across the globe hovered around
4% in Q4 2016. And in Q1 2017, statistics from
SaleCycle claim the average rate of shopping
cart abandonment sat at 75.6%!
So how can we keep customers hooked and
ensure your business generates more revenue?
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Published By: Silverpop
Published Date: Jun 15, 2012
Want to turn lost shopping carts, incomplete forms, neglected digital tools and interrupted browsing sessions into revenue? Learn how triggered follow-up messages delivered with the right tone, content and offer can recover many of these lost opportunities.
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Published By: SeeWhy
Published Date: Nov 28, 2011
Conversion is good and abandonment is bad, right? Maybe not. After completing a study on 600,000 conversion cases, the SeeWhy Conversion Academy research team found three common abandonment behaviors that can predict the likelihood of a purchase and help improve overall conversions.
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Published By: LogMeIn
Published Date: Jan 15, 2014
This white paper includes highlights from the e-tailing group’s
European Chat Mystery Shopping.
Tags : | logmein, live chat, chat opportunities, e-tailing, boldchat, add live chat, retail community, quantitative elements, qualitative elements, retail marketplace, customer-centricity, shopping experience, best practices, customer communication, chat abandonment, customer interaction, business priorities, chat box | |
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Published By: LogMeIn
Published Date: Jan 12, 2015
This quarterly insight into customer engagement strategy focuses on the cost of not having live chat, 5 points to consider for Live Chat and provides the 3 key takeaways for businesses to consider when trying to reduce cart abandonment
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Published By: DocuSign
Published Date: Mar 23, 2016
Read the case study to learn how Associated Bank systematically replaced a portion of its paper-based processes with DocuSign's Digital Transaction Management (DTM) solution to provide better customer service and gain the competitive advantage that comes with it.
By using DocuSign, Associated Bank:
• Unlocked data, sped up processes, reduced abandonment rate
• Increased efficiency and improved customer satisfaction
• Gained sustainable competitive advantage
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Published By: TRUSTe
Published Date: Dec 08, 2010
Shirley Tan, Founder of AmericanBridal.com - subsidiary of TheKnot.com, details her success building the highly-successful AmericanBridal.com Ecommerce business including causes and remedies for purchase delay, tips about website design and purchase flow to engender trust in your web visitors, how to increase cart conversion.
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Published By: Clicktale
Published Date: Aug 06, 2015
Web site errors eat away at conversions, KPIs, ROI, and revenues. The key to catching elusive website errors? Focus on the users. In this new ClickTale white paper, learn to identify common user dropoff or abandonment behavior patterns – which traditional tools simply cannot see. Once you pinpoint the errors themselves, you can assess their impact on user experience and conversions, and prioritize remediation.
Tags : | website design, user experience, errors, web errors, digital customer experience, website elements, website layouts, web design, web page design, a/b testing, marketing errors, customer loyalty, kpis, manufacturing | |
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Increasing user engagement is a primary goal for any website, but measuring it isn’t easy. "User engagement" means different things to different businesses. This free guide defines 10 critical user engagement metrics every business can use, along with web benchmarks and tips. Find out what each of these metrics indicates about your site’s user experience, and where your site stands among the wider web. All of these metrics can be found within free testing tools you likely use already, like Google Analytics and Websitetest.com. Start measuring your website engagement today - download guide here!
Tags : | user engagement, conversion optimization, cro, conversion rate, bounce rate, cart abandonment, traffic, web performance, performance monitoring, benchmarking, ecommerce, m-commerce, mobile commerce, mobile optimization, google analytics, a/b testing | |
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