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Predicts 2019: Data and Analytics Strategy

White Paper Published By: MicroStrategy
Published:  Jun 11, 2019
Type:  White Paper

Data and analytics are the key accelerants of digitalization, transformation and “ContinuousNext” efforts. As a result, data and analytics leaders will be counted upon to affect corporate strategy and value, change management, business ethics, and execution performance.

Key Findings:

  • Fewer than 50% of documented corporate strategies mention D&A as key components for delivering enterprise value, yet executives perceive information as a critical asset.
  • An information language barrier exists between organizations, rooted in ineffective communication across a wide range of diverse stakeholders.
  • Organizations that do not measure various aspects of information value have more difficulty developing business cases for information management and monetization initiatives.
  • Organizations that fail to develop and enforce formal ethical codes of conduct are at a greater risk of liability from the misuse of data science and AI.
  • Few organizations have implemented continuous intelligence capabilities, spanning multiple applications and business functions, because they lack the relevant skills.

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