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The Definitive Guide to Mobile Marketing

White Paper Published By: Marketo
Marketo
Published:  Dec 14, 2015
Type:  White Paper
Length:  156 pages

Mobile devices have become an integral part of our lives. In fact, 44% of cellphone owners sleep with their phones next to their beds so they wonít miss a thing. As a marketing channel that commands plenty of dedicated attention, itís vital that marketers understand how to effectively market on mobile. 

In this comprehensive, 150+ page guide, Marketo covers topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app. Loaded with checklists, charts, and thought leadership from mobile marketing experts, The Definitive Guide to Mobile Marketing will teach you how to create a strategic mobile marketing plan and engage your audience effectively via mobile devices.



Tags : 
marketo, mobile marketing, guide, strategy, mobile app, business technology