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Relationship-First Marketing for a Mobile World White Paper Published By: Oracle
Published: |
Sep 30, 2014 |
Type: |
White Paper |
Length: |
21 pages |
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Consumers worldwide have nearly 5 billion active mobile subscriptions- that’s almost a billion and a half more active mobile subscriptions than toothbrushes sold. With more than five times more mobile devices than PCs on the planet today, as a marketer, chances are your messages are being consumed in the mobile channel. If you’re not aligning your strategies with this new reality, you may find your business headed the way of the landline.
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